SELF ReClaimed Self-Empowerment Toolkit

ReWrite your story... ReClaim your life!

With SELF ReClaimed, you'll be able to:

  • Envision yourself healthy.
  • Learn new habits and beliefs.
  • Experience the freedom of choice.
  • Live the life of your dreams.

This toolkit will teach you to say, "This is not how my story ends."

Product SELF
Caterpillar Cleo pencil butterfly shadow

Without change, there would be no butterflies. The miraculous process of becoming a butterfly starts as a caterpillar. Think of it in terms of transforming your current life in order to make way for a new one. Our odyssey reminds us that new growth cannot occur unless the old is shed.

SELF ReClaimed is unique because it uses three very successful therapies. Each strategy helps initiate transformation by changing Limiting Beliefs to Limit-Less Beliefs:

Positive Psychology

Positive psychology is the scientific study of the strengths and virtues that enable individuals and communities to thrive. The field is founded on the belief that people want to lead meaningful and fulfilling lives to cultivate what is best within themselves.

Cognitive Behavior Therapy

Cognitive Behavior Therapy (CBT) aims to teach you how to identify, evaluate and respond to dysfunctional thoughts and beliefs through goal-oriented and solution-focused directives. It emphasizes the present moment through techniques that change thinking, mood and behavior. It educates and teaches you how to be your own therapist.


Biblio-Therapy is a form of supportive psychotherapy in which carefully selected reading materials are used to assist in solving personal problems or for other therapeutic purposes.


This therapeutic combination has been shown to be an effective treatment* for the following:

  • Anger
  • Depression
  • Personality disorders
  • Anxiety disorders
  • Eating disorders
  • Binge-eating disorders
  • Sleep disorders
  • Chronic pain
  • Chronic fatigue syndrome
  • Premenstrual syndrome
  • Obesity
  • Colitis
  • Compulsivity

*This statement has not been evaluated by the U.S. Food and Drug Administration. This product is not intended to diagnose, cure or prevent any disease. The information provided here is not a substitute for a face-to-face consultation with a mental or physical healthcare professional and should not be construed as individual medical advice.

What's inside?

Toolkit with Description

You'll learn how to ReWrite Your Story and ReClaim Your Life through a parable about a caterpillar and a butterfly. The miraculous process of a caterpillar becoming a butterfly represents the transformation of your current life in order to make way for a new one. Remember, new growth cannot occur unless the old is shed.

This video shares the parable of Cleo and Zoe, explains the three therapies (Positive Psychology, Cognitive Behavior Therapy and Biblio-therapy) in more depth, and walks you through how to use SELF ReClaimed.

Click here to view the SELF ReClaimed Webinar.

SELF ReClaimed Testimonials, or ReWritten Stories

Blue butterfly , isolated on white


"This toolkit has given me so many ways think beyond my 'caterpillar-ness' into 'butterfly' freedom!" – B. Lewis, future butterfly

"The SELF ReClaimed program has been the catalyst to my greatest personal growth experience so far in my lifetime. The program has helped guide me to my authentic self, allowing me to live a peaceful and loving life. I highly recommend SELF ReClaimed to anyone ready to start a new chapter." – SS, software product owner

An unexamined life is
Change Your Thoughts

"Having a very strong aha moment tonight that's making me understand the big picture of SELF ReClaimed. I'm very thankful for this therapy and wish I would have found it 10 years ago. This is really a journey that has no destination. We will really be fixing the potholes in our life from cradle to grave." – JW and BJ, entrepreneurs

"I didn't have a clue who I was and what I was supposed to do. Working with the program has helped put me on a path to discover where I go from here. The exercises in the Chrysalis Journal require that you be an active participant in finding your new self. The Caterpillar Journal forces you to identify the beliefs that got you stuck and how they limit your growth. From there I worked on reframing and changing these beliefs into limit-less beliefs. This has been a challenging process but well worth the time and effort I’ve put into it." – SC, fitness trainer/massage therapist

Challenges are what make
Change is the essence

"With SELF ReClaimed, I learned to understand who I am, who I thought I was, and what changes I should be making to retrain my mind. Change doesn't have to be scary. It should be a journey that is planned and directed. SELF ReClaimed will truly help you ReWrite your Story and ReClaim your Life! Change is good!" – LMB, travel agent

"I'm going to be completely honest, going through the SELF program is incredibly challenging. Challenging because this program makes you unearth things from your past that will be difficult to deal with. You will laugh, cry, and even become angry, but it is so rewarding because you learn to think of yourself in an entirely different light. You grow to respect yourself, cherish yourself, and most importantly, love yourself." – HS, nursing student

I am not a product of
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"SELF ReClaimed has opened up my fiancé and I to new possibilities. The program has helped us identify our own limiting beliefs and has shown us how our past thoughts and actions contributed to frustration, conflict and lack of communication. In addition, SELF ReClaimed helped us openly share our thoughts on important topics such as love and faith. This program has become a vital part of our journey together and will continue to guide us as we prepare for the next exciting phase in our lives." – KJ, manager

"The simplicity and honesty of the program are what make it brilliant. The program is easy to understand and follow, but it makes no promises that the transformation itself will be easy. I think that this will really help anyone who is willing to open themselves up to the possibilities, as did Cleo! My wife and I do many of the things in your book already, so we could easily say 'we don’t need this,' but we do." – JK, attorney

Everything you need

SELF ReClaimed is available through SHAPE ReClaimed practitioners.